If you’ve ever wondered how to generate more leads for your business, this video and blog post will show you some ideas to generate leads online.
If you would like to know how to generate leads without cold calling, and sick of bugging family members and friends, and even if you’ve run out of people to talk to, this information will give you several ideas for generating sales leads for your business!
Getting back to that top 5. On that list, you could include the main concerns when fixing makeup. For example, What things should we be looking for when choosing the right color for our skin tone? Should we be washing out face ever night, why or why not? What are the benefits of using your specific products?
Notice that this is about creating knowledge-based content around the pain points of your market. You’re putting the answer in front of the questions woman ask every day.
Or men, there’s no judgment here.
Now here are the three simple steps for writing great content on any subject: Use the three P’s: Point, Prove it, Perform it.
Generate Leads Tip #1: POINT
Point means just that you state your main point. Being in the makeup niche, writing creating content about the Top-3 ways to clean our makeup brushes. Or you may want to talk about the harm in using chemical filled products, and what it can do to our skin vs chemical-free products.
Generate Leads Tip #2: PROVE
Prove means that you give an example or scenario of the point. So when you’re sharing about the makeup you use, you would show an example or offer a case study of how you or what your customer ended up with as a result of using your product line.
Generate Leads Tip #1: PERFORM
Perform it, you need to tell your audience how they can learn from that proof and make it happen for themselves. In this section of your content, you would provide an easy way for your audience to execute the same action immediately. So for anything to do with makeup or skincare, this could mean showing them one simple trick you use daily that they can do RIGHT NOW that will produce a result, even if they don’t buy from your right now, which builds a strong trust and rapport. And when they get a result form your small hack, they will be back!
And there we have great content! What’s your point, prove it to us, and then show us how to fix it.
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If you need help organizing your ideas when putting together articles, blog posts, or even planning videos, I use Google Docs to store all of my ideas. You can easily access it from your phone and computer.
Grab this free Productivity Checklist HERE.
The value of organizing ideas can’t be overstated. Nothing beats being able to keep yourself in check with a master list of goals and ideas.
I also recommend setting yourself up with a blog. If you notice, Google is the #1 platform people search on. Having a blog that offers this content to your audience should be at the top of your list.
I started mine in 2013 and wouldn’t run a business without one. Here’s the platform I use. It’s user-friendly even if you’ve never set one up before.
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